Scheda Relatore

Ben Weeden

LinkedIn

International Account Director, Key Accounts
With experience in Data Science and Strategic Marketing Consultancy, Ben has helped some of the world’s largest brands in both B2B & B2C environments leverage data to gain advantage with a focus on proving return on investment. Ben works within LinkedIn’s Marketing Solutions Business, where he led the Insights team across EMEA. In recent years has been working within LinkedIn’s Key Accounts Team where he is responsible for helping some of the world’s largest technology companies leverage LinkedIn to grow demand and accelerate revenue impact through marketing. Ben has also guest lectured at London’s Imperial College University, focusing on turning data to insight and that insight into action.