Last-mile delivery solutions became a critical marketing leverage to enhance conversion rate and decrease cart abbandon of an eCommerce.

58% of global eshoppers prioritised purchasing goods from one e-tailer over another because it provided a greater choice of delivery options.

Logistics is the face of an eCommerce, being the only physical point of contact with the final consumer, within a totally virtual experience.

Proximity points, born to be delivery and returns sites, are changing their role thanks to the new business opportunities they can give: from product promotions to fitting rooms for a immediate return.