EasyCoop is the online shopping service of Coop Alleanza 3.0, the largest Italian consumer cooperative. Alkemy is the industrial partner that has supported Coop Alleanza 3.0 in the creation of the EasyCoop online sales channel.

AWS has been identified since the project first steps as an enabler for a successful result, while it was immediately clear how the implementation choices are crucial to maximize the infrastructure value.

As a natural evolution, in January 2019, Alkemy has identified Bitbull as the right technological partner to further improve the infrastructure and to give an enabling support to business initiatives.

During the workshop we will highlight how Bitbull involvement allowed to improve and stabilize performances, even in aggressive promotional contexts, to avoid down time while deploying new features and to significantly reduce management costs.